Membership Application
Who we are
- The African Tourism Board Association was established to join the African Tourism conversation.
- The Association provides leadership and counsel on an individual and collective basis to its member organizations.
- The Association provides an effective platform for both the public and private sector to engage and reach out.
- The African Tourism Board is a global initiative by Africa and for Africa interacting with source markets around the world.
Who should join us
Membership is encouraged for:
- Public sector: ministers, national parks, tourism authorities
- City, regional, and national tourism boards located in Africa
- Hospitality (hotels, resorts, B&Bs, safari lodges, etc.)
- MICE industry
- NICHE markets
- Aviation: airlines, air charters
- Cruise lines
- Tourist attractions
- Stakeholders including tour operators, ground operators, and travel agencies
- Associations
- Providers of services anywhere in the world
- Trade shows
- Event organizers
- Advertising agencies and providers
- Marketing and PR organizations
- Investment providers
- Related industries like wine, fuel, etc.
- Educational institutions
- News media
- Travel agents and tour operators
Projects
- The African Tourism Board Marketing Corporation is an independently-managed arm of the African Tourism Board.
- African Tourism Board Marketing Corporation is expanding on opportunities for marketing, public relations, investments, branding, event and trade show participation, networking events and promotions.
- The goal for African Tourism Board is to support responsible tourism developments for Africa as one destination.
- Marketing projects are provided by members and for members in Africa and international source markets.
- African Tourism Board is not replacing but could compliment national tourism boards initiatives.
- African Tourism Board projects are available to members based on a cost sharing model.
Member Categories
Sellers & Corporate
Listed on the ATB Member Directory
Propose projects
Participate in projects (Marketing, Trade Shows, Seminars, Outreach, Public Relations and more) Project cost may apply.
Access to ATB member and networking events and discussion groups
Access to friends of the media.
Access to other ATB member for approved projects.
Permission to use the ATB Logo
Corporate membership is charged per location. Maximum charge for large corporation are 50 locations
Small business means:
Under 10 employees in Africa, under 3 outside Africa
Public Sector
Listed on the ATB Member Directory
Propose projects
Participate in projects (Marketing, Trade Shows, Seminars, Outreach, Public Relations and more) Project cost may apply.
Access to ATB member and networking events and discussion groups
Access to friends of the media.
Access to other ATB member for approved projects.
Permission to use the ATB Logo
For tourism boards, Government departments (Ministry), Ministers
Observer
Observers is reserved for the public sector and approved entities to allow immediate access to Public Sector Benefits while going through necessary approval procedures to become a full member.
Observer membership is free until internal approval and procurement is concluded to join as a full member.
Permission to use the ATB Logo
NOT available to observers:
Voting on issues
Becoming a board member
Full access to attend and host events
African Company /per location
$500/ year
Non African Company/ per location
$1,000/ year
Small Business / per location
$150/ year
$2,500/ year
free
Non Profit
Reserved for qualified associations, universities and charities.
Reserved for responsible tourism initiative, cultural organizations, operating on a non -profit bases and are not selling travel services.
All non-profit members should be able to raise awareness and support tourism projects for Africa.
Access to events.
Able to propose projects.
Listed on the ATB member directory.
Permission to use the ATB Logo
Travel Agents
For travel agents and individual members in the travel and tourism industry outside Africa interested in generating sales for Africa.
Qualified buyers will be invited to network events, training, seminars and virtual conferences.
Buyers may be invited to trade shows and fam trips.
Permission to use the ATB Logo
Press
Journalists and publications with a track record writing about Africa Tourism.
Journalists will be invited to events, press-conferences and recommended to hosted press- trips.
Journalists will be listed under “friends of the media” on the African Tourism Board Website.
Press wanted to sell services should join as corporate members
Journalists not on our member list are invited to attend and report on ATB events and activities
Permission to use the ATB Logo